RecommendedBusiness Coaching
Business Coaching Program
Grow Mastermind
A business coaching program for studio owners looking to increase revenue and build a sustainable business.
heard last week
Jackie Murphy
The Studio CEO: Business Coaching For Yoga & Pilates Teachers & Studio Owners · @jackie-murphy
Welcome to The Studio CEO , the only podcast that empowers yoga and Pilates teachers and studio owners to step confidently into their roles as CEOs.
14 drops tracked11 brands24 episodes scanned
Is this you or your show? Request control of this page From Jackie Murphy
Welcome to The Studio CEO , the only podcast that empowers yoga and Pilates teachers and studio owners to step confidently into their roles as CEOs. If you're ready to take your business seriously, show up with passion, and scale your studio to new heights without burning out, you're in the right place. I’m your host, Jackie Murphy, an award-winning, certified business coach with 12+ years in the yoga industry I’ve seen firsthand what it takes to turn your passion into a powerful, scalable business. Join me as we dive into strategies, insights, and real-world advice to help you grow your revenue, build a thriving team, and create a business that serves you as much as you serve your clients. It's time to embrace your CEO mindset and make more money without working more.
Sample Jackie
What I Did to My Business Before I Went on Maternity Leave
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Where the drops came from
The recent episodes we listened to, and the brands mentioned in each.
- What I Did to My Business Before I Went on Maternity LeaveSep 8, 2026 · 29 min
- Nobody's Signed Up Yet: Why Your Training or Retreat Isn't Filling (And What Fixes It)Sep 1, 2026 · 22 minGrow MastermindThe Five Dysfunctions of a TeamThe Studio CEO Program
- 4 Beliefs That Are Keeping Your Ads From GrowingAug 25, 2026 · 29 minInstagramThe Studio CEO Ads AgencyThe Studio CEO Program
- What Ads Really Cost: The Payroll-Savvy Way to Get New Students Every MonthAug 18, 2026 · 32 min
- Ads Find Her, Your Content Convinces Her: The System That Fills StudiosAug 11, 2026 · 24 min
- Should Your Studio Run Ads Yet? The Cost of Waiting and the 5 Green LightsAug 4, 2026 · 27 min
- The Handbook Trap: Why a Handbook Won't Fix Your TeamJul 21, 2026 · 25 min
- The Profit Fix: Why 91% of Studios Are Broke (and the 3 Numbers That Change It)Jul 14, 2026 · 22 min
Drops
Every product, code and deal from the show — newest first.
14 drops tracked
Earlier this month
6UsesSocial Media
Jackie Murphy uses Instagram to connect with her audience and provides a handle for her account.
heard 3 weeks ago
RecommendedBook
Book
The Five Dysfunctions of a Team
This book covers common team dysfunctions and how to overcome them for better collaboration.
heard last week
RecommendedBusiness Service
The Studio CEO Ads Agency
This agency helps yoga and Pilates businesses grow with paid advertising tailored to fit their payroll.
heard 3 weeks ago
RecommendedBusiness Coaching
The Studio CEO Program
This program helps yoga and Pilates studio owners with business coaching and growth strategies.
heard 3 weeks ago
RecommendedBusiness Coaching
Business Coaching Program
The Studio CEO Program
This program helps yoga and Pilates studio owners become the CEO of their business.
heard last week
The classics
8RecommendedCoaching
Business Coaching
Studio CEO Program
This program helps yoga and Pilates studio owners with business coaching and strategies for growth.
heard Feb 2026
RecommendedAdvertising Platform
This platform is suggested as a place to start with paid advertising.
heard Feb 2026
FounderBusiness Education
Free Workshop: Your Next 100 Students
Jackie Murphy
A free workshop teaching marketing strategies to attract more students.
heard Nov 2025
FounderMarketing Services
The Studio CEO Ads Agency
Jackie Murphy
An agency offering advertising services specifically for studio owners.
heard Nov 2025
FounderBusiness Coaching
The Studio CEO Program
Jackie Murphy
This program helps yoga and Pilates teachers and studio owners build a successful business.
heard Nov 2025
RecommendedAdvertising Platform
Meta
This platform is suggested as a place to start with paid advertising.
heard Feb 2026
MentionedFitness Studio
Mimi Yoga in Miami
This studio is cited as a case study for nailing their messaging.
heard Feb 2026
MentionedFitness Studio
Club Pilates
This studio is mentioned as an example of effectively running a large number of ads.
heard Feb 2026
Never miss what Jackie recommends
Get the new drops — products, codes and deals — the moment we hear them on the show.
What fans should know
takeaway
Solving Dependency Problems
Murphy differentiates between a time problem and a dependency problem, stating that a dependency problem requires a different business model, not just efficiency improvements.
takeaway
Business Preparation for Maternity Leave
Jackie Murphy outlines her strategy for preparing her business for a three-month maternity leave, emphasizing rehearsing absence rather than just planning for it.
takeaway
Hiring Strategy for System Building
She advises hiring 'builders' who can create and document systems, rather than just 'executors' who perform tasks, to build business assets.
takeaway
Marketing System vs. Task
Murphy highlights that true marketing should continue running even when the owner stops, implying the need for a systematic approach over sporadic tasks.
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Topics:business